case study example case study example case study example case study example case study example case study example case study example case study example case study example case study example case study example case study example case study example case study example

The Open University

Download a PDF of the full case study

Our brief from the Open University – which has a large roster of agencies - was to provide clarity and a logistical sense to their advertising.

The results brought cost savings and a synergy they haven’t experienced before. Deadlines and budgets are now met with ease.

The Open University are big advertisers. They place over 1000 adverts per year, all of which come through our agency to be designed, artworked and resized. However, with a roster of agencies also providing creative and media, things were far from easy. They asked us to design a bespoke advertising campaign management system that could co-ordinate key agencies, media buyers, our studio and the media. It brought a new synergy and saved them money.